About Us

Digital DNA helps businesses succeed by focusing on what matters.

By applying proven techniques, using the power of the Lean Canvas methodology and leaning on 20+ years of experience, Digital DNA helps entrepreneurs focus on the fundamental elements of their product and how these satisfy their customer's needs.

This approach works for product-led companies of all sizes and at all stages: from those in startup mode to those looking to review and challenge existing products.

Clients: Telegraph Media Group, Lebara Mobile, Rogers Communications, Real World, Visual DNA, Nominet Trust, Arts Alliance, BBC Worldwide, Idio, University of Bath...

Business size

1-10 employees


Commercial presence